2009年11月23日星期一

What is Michelin star?Explain its role in hospitality industry

.This is by "USA Today" newspaper as "the world's food bible for tourists," the guide series. Since the first book published in 2006 in New York since the guide, Michelin's professional "food detectives" who anonymously visit the second consecutive year of the five boroughs of New York, to provide readers with unparalleled authority of the guidance to help you choose according to different budgets and occasions Perfect for restaurants and hotels. This second edition of the New York guide includes: According to the comfort level selected restaurants. Those who can provide the best gourmet restaurant was also awarded the prestigious Michelin star. Because this guide for each restaurant and hotel are our "gourmet detective" carefully selected and recommended, you can believe that you have chosen in this guide restaurant or hotel must have some special features. The book contains 527 restaurants and 60 hotels information. No matter how much of your budget, or have any special needs, through this red guide, you can find the perfect restaurant and hotel in mind. This book is particularly suitable for business people on a regular basis to Europe, overseas workers, students and tourists, for those who love of world cuisine, but also a good guide.
We will apply the Michelin star for our hotel or the qualified restaurant within our hotel. Nowadays, Michelin is Europe's "Food Bible",(欧洲的美食圣经),Michelin can improve our hotel’s visibility, the information in the magazine can be easily accepted by peoples, if the person far away from us,they also can know us on the magazine,we can provide some ads on it, someone maybe the preference, another maybe the introduction of landscape.At the same time, we can publicity ourselves in the social better or positive impact, Everyboby knows that good products need well-known way to propaganda. We trust our hotel will be great,so we need someone promote us. At one's leisure a magazine can help peopele get more information.The Michelin star is the best way to choose. It not only have a lots effective in Europe, but also in Asia.that's why we apply the Michelin star for our hotel or the qualified restaurant within our hotel.